Plans for a peaceful World Cup have now been put in place by Hertfordshire Police.
Hertfordshire’s Alcohol Campaigns Group has officially launched its ‘Enjoy Summer in Herts 2014’ campaign to remind football fans to drink responsibly.
The campaign will run throughout the World Cup and includes county-wide posters, mirror stickers, street adverts and beermats reminding people to stay safe.
Chief inspector David Partridge said: “Although the other side of the world - World Cup 2014 promises to be an exciting tournament and we want supporters to enjoy the matches in a friendly and peaceful way. Please remember that not all Hertfordshire residents and visitors are football fans, so please try not to disturb their daily lives.
“The overwhelming majority of football fans who either travel to the tournament or watch the matches at home or in a bar or pub are law-abiding and peaceful. However, we will act robustly to deal with any troublemakers and drunk and disorderly members of the public."
The Alcohol Awareness Group is part of Hertfordshire’s county community safety unit.